Zopto

Overview

Zopto is a cloud-based lead generation tool that utilizes advanced AI technology to enable businesses to create and manage targeted marketing campaigns effectively. By leveraging its AI assistant, Zhoo, Zopto automates campaign creation and client interactions, which significantly enhances lead generation efforts. The platform integrates seamlessly with CRM tools and supports omnichannel outreach through LinkedIn and email, helping organizations maximize their outreach and improve productivity.

Key Features

• Cloud-based platform offering a dedicated IP address for enhanced security.
• Zhoo: AI-powered assistant for managing campaigns and overseeing inbox conversations.
• Advanced filtering capabilities to create highly targeted prospect lists based on various data points.
• Automated creation of tailored campaigns based on user interactions, such as events and profile views.
• Engagement options for prospects across platforms like LinkedIn and Twitter to boost visibility.
• Supports importing CSV lists and integrates with major CRM systems like Salesforce and Hubspot through Zapier.
• User-friendly interface with robust reporting features and A/B testing capabilities.
• Unlimited customer support, including live chat and access to an extensive knowledge base.
• Omnichannel outreach options, allowing up to 5000 email contacts monthly.
• Daily limits set for interactions such as emails, InMails, profile invites, and group/event messaging.
• Real-time reporting tools that provide insights into campaign performance.
• Security measures to ensure effective and safe prospecting on LinkedIn.

How Sales Teams Use the Tool

Sales teams utilize Zopto to enhance their lead generation efforts by automating the outreach process and targeting their messaging precisely. With the help of Zhoo, the AI assistant, teams can manage their campaigns more efficiently and maintain ongoing conversations with potential clients. This allows sales professionals to focus on high-value interactions while Zopto handles routine follow-ups and lead nurturing, thus improving overall productivity and conversion rates.