Opensend
Opensend specializes in developing marketing technology solutions, enabling online stores to enhance their revenue streams through cutting-edge, strategic implementations.
About the tool
Overview
Opensend is a dynamic lead generation platform designed to help businesses identify and convert engaged visitors on their websites. By capturing emails from anonymous visitors, Opensend enables companies to own their data, grow their email lists, and effectively re-engage potential customers—including shoppers and corporate buyers. The tool simplifies the process of obtaining valuable insights into user behavior, allowing businesses to enhance their marketing strategies and increase conversion rates.
Key Features
- Simple installation and automatic email capture capabilities.
- Email-based retargeting that measures users’ engagement to reach high-intent visitors.
- Ability to reach anonymous shoppers who abandon carts.
- User-friendly integration into current workflows.
- Tools to create attractive signup forms and landing pages for higher conversion rates.
- Seamless integration with websites and social media for data collection and subscriber management.
- Automated workflows and segmentation for personalized engagement.
- Identifies site visitors who may not always be recognized.
- Reduces reliance on cold emails by capturing emails from visitors without needing opt-in.
- Digestible analytics for progress tracking.
- Strong customer support and personalized attention from account representatives.
How Sales Teams Use the Tool
Sales teams utilize Opensend to effectively capture emails from anonymous website visitors, allowing them to nurture potential leads without requiring an opt-in. By leveraging the automated retargeting features, sales teams can identify and engage high-intent visitors, significantly increasing their chances of conversion. Furthermore, the analytics provided by Opensend enable sales teams to track engagement and refine their outreach strategies, ensuring they focus on the most promising leads.