Kwanzoo
Kwanzoo delivers a B2B pipeline growth platform, offering unique buyer data, audience activation, and integrations for enhanced leads and reduced costs.
About the tool
Overview
Kwanzoo provides a cutting-edge solution for B2B companies to identify and engage with anonymous website visitors. Their Person-level Visitor identity technology delivers full contact details, including work and personal emails, LinkedIn URLs, and mobile phone numbers, aimed at enhancing sales teams' engagement capabilities. By focusing on real individuals rather than just companies, Kwanzoo enables businesses to gain insights into the entire buyer journey while ensuring compliance with data privacy regulations like the CCPA.
Key Features
- Real-time identification of anonymous website visitors with comprehensive contact information.
- Insights into the entire buyer journey to enhance sales engagement.
- Targeting of mid-market, large enterprise, and SMB businesses.
- Privacy compliance features to adhere to laws such as CCPA.
- Focused on person-level tracking instead of just company-level data.
How Sales Teams Use the Tool
Sales teams utilize Kwanzoo to transform anonymous website traffic into actionable insights, identifying potential leads with precise contact details. This capability allows them to tailor their outreach strategies based on the visitor's engagement patterns, increasing their chances of conversion. By leveraging the depth of information provided by Kwanzoo, sales teams can provide personalized interactions, ultimately driving sales effectiveness and efficiency.
